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This presentation is to be used solely for information, and under no circumstances is it to be deemed any form of a binding commitment. Information contained herein, while based upon data supplied by sources deemed reliable, is subject omissions and is not, in any way, warranted. Pricing and availability is subject to change at any time.
Welcome to “Luxury Living” at Self Deception Estates Do you ever dream about living in Austin’s famous SoCo district, surrounded by chic boutiques, mouthwatering restaurants, and hipster vibes—only to wake up in a cold sweat to the... Read More
Welcome to “Luxury Living” at Self Deception Estates
Do you ever dream about living in Austin’s famous SoCo district, surrounded by chic boutiques, mouthwatering restaurants, and hipster vibes—only to wake up in a cold sweat to the roaring sound of a twelve-lane interstate and a construction crew auditioning for “Extreme Makeover: Highway Edition”? If so, boy, do I have the apartment complex for you!
Located In Vibrant SoCo!
According to the apartment’s ad, this place is “at Soco” (South Congress), Austin’s pedestrian paradise full of quirky shops, brunch spots, and that “I Love You So Much” mural. In reality, your actual neighbors are not the cool, local boutiques or gourmet coffee shops, but America’s finest: stores where you can you cash a paycheck, buy a burner phone, and get a payday loan without ever moving your car from a pothole so deep it has its own Instagram account! These shops aren’t just low-brow—they’re digging toward the earth’s mantle.
On the East Side of Highway Excitement!
The leasing office boasts, Just minutes from South Congress!, which is technically true—as long as you measure time in the way dogs do, and ignore the fact that it’s actually a quicker drive or walk to Pleasant Valley Road, an area best described as “aspiring not to be famous.” You’d have an easier time Ubering to San Antonio before spotting a quaint Austin eatery out your window.
“Resort-Inspired Pools”
Imagine relaxing by the pool, cocktail in hand—just don’t actually imagine this pool. The “resort-inspired” oasis could inspire a resort... to invest in a hazmat team. The pools are shallow, suspiciously opaque, and so tiny that if you dip your toes in, you’ll likely touch both sides at once. The only infinity featured here is the amount of time the pool gate will stay broken, especially after a chunk of it fell off in my hand. (Pro tip: tetanus shots are a fun summer activity.)
“Pet Friendly!”
Bring your dog and you can both enjoy a relaxing walk—deep into the property’s water retention basins, which double as canine landfills and moisture sinks after each rainstorm. Forget dog parks; here, “dog walk” means “wade through drainage and pray you both make it out dry.” Who needs green space when you can have “greenish” water?
“Modern, Wooded, & Stylish”
The photos online show tall oaks, filtered sunlight, and gleaming modern facades. In person? It’s a classic ‘70s walk-up surrounded by hot, shimmering asphalt, and stairs steep enough to qualify as an outdoor gym. Getting to your apartment will burn more calories than a full CrossFit routine—shout-out to the “wellness amenities” they forgot to list.
Friendly, Attentive Staff
Lastly, let’s give a round of applause (quietly, please, his phone call is very important) to Victor, the leasing agent, who greeted me with all the enthusiasm of a DMV on a Friday afternoon. He provided a stunning demonstration of customer service best described as “invisible.” If you like your leasing experience detached and phone-centric, you’re in for a treat.
So next time you see an ad promising “Luxury SoCo Living,” remember: Sometimes, you get what you pay for. Other times, you pay to get what you never wanted—plus a front-row seat to the I-35 double-decker construction and a starring role in Austin’s ongoing battle with advertisement truth.
Amelia Duran
★★★☆☆
I’ve been here for almost 3 yrs, they have never bothered to fix or replace the washers, no matter how many people complain, no matter how many times you call the # for them to be repaired,... Read More
I’ve been here for almost 3 yrs, they have never bothered to fix or replace the washers, no matter how many people complain, no matter how many times you call the # for them to be repaired, they only went as far as remolding the laundry room, once the new owners took over, they didn’t need to remodel it, what they needed to do was fix and replace them, there is one working washer in one room of 6 washers, bc one leaves your clothing soaked, the other has a messed up lid, which makes you think you’re about to get ripped off. I’ve reached out to the BBB to report this issue. Fact of the matter is they do not care about their residents. Do not move here, unless you get an apt with washer, dryer connects. I just wish they would handle their duty to the people who pay for amenities that don’t work. In all the years I’ve been here this has been an issue that hasn’t changed. They wouldn’t like it if they didn’t have proper equipment in their houses. But who cares about the people! Not the workers nor the owners. The washers & dryers I’ve posted are from when I reported them to BBB. Nothing much has changed, in fact it seems worse.
amy richardson
★★★★★
Today my heater went out, and maintenance came by within minutes. Reyes was quick, efficient, and kind. I never have to worry with the Stassney at Soco team. Thanks y'all.
Vangie Reilly
★★★★★
Ok so this Property really did get amazing with Mrs. Marty she is so awesomeness!🥰 She is good with everyone from what I personally witnessed when waiting on my turn. I am going to renew and go... Read More
Ok so this Property really did get amazing with Mrs. Marty she is so awesomeness!🥰 She is good with everyone from what I personally witnessed when waiting on my turn. I am going to renew and go bigger! Finally someone that cares about the residents. Speaks kindly to all! Been here going on 5 yrs. Great location this property!
Chana Torres
★★★★★
Jonathan in the office was great help! He made me feel seen and heard when I came to him with my issues. Previous staff was nowhere near as great as him.